Baltimore, District of Columbia, United States •
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About
Sarah is an American author, business woman, and professional speaker. She is one of few female CEOs to found and run a successful marketing company. Through deep expertise and quirky humor, Sarah has guided hundreds of brands—Google, Capital One, IBM, Mikimoto, PBS, and Real Warriors, to name a few…
Marketing to Generation Z
Based on her bestselling book InstaBrain, Sarah presents the new rules of marketing for this influential (and very different!) generation. Learn how your future customers find products, engage with, and learn from brands like yours. One of the best parts of this talk is the captivating videos of teens actually completing tasks on their phones! If you don’t know this about Gen Z, you’ll be out of business before you can say “IG”.
Customer Research
How do you find the moments that matter for your customers? Sarah walks audiences through modern research methods to get laser-focused on your customers, including mobile diary studies, ethnographic research, and using virtual reality to test products and concepts. Sarah gives real, practical advice on what you can do—now, today to learn who your customers are and what drives them. Audiences walk away empowered to do the research right to grow their businesses faster than they ever thought possible!
Women in Business
Whether it’s a talk on The Woman CEO Mindset, Changing the Face of Corporate America, The Power of Authentic Connections, Fuel from Failure, Unapologetically Landing Clients & Scaling Your Business, or Finding Your Tribe, Sarah is passionate about building up women in business. Sarah is the organizer of a 5,000-woman community of business leaders in the DC area and co-founder of the Women’s Worth Summit. She also shares her successes, failures, and experiences with women at events around the world.
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