Philip Hillman

A practical session on the intersection of modern product strategy and advanced UX practices for high-velocity environments. This talk details actionable strategies for optimizing funnel conversion, leveraging emerging technologies (AI/ML), and defining clear product roadmaps that drive adoption and revenue growth in competitive e-commerce and advertising platforms.

This presentation provides a strategic framework for Product and UX leaders scaling design operations within large, regulated organizations (e.g., Financial Services, Global Tech). Learn how to move past output metrics to establish verifiable Return on Investment (ROI) for design thinking and digital transformation initiatives, leveraging lessons from Google, Credit Suisse, and Amazon. Attendees will receive actionable frameworks for building high-performing, measurable UX teams.