Nicolas Randall

The main goal in this interactive talk is to challenge preconceived ideas and inspire the audience to communicate in a different way based on storytelling. During the session several examples will be shown and demonstrated and the audience will take part in different experiments to solidify the main points, CONTENT Content vs style - which is more important and why? Passion and the right type of content as keys to powerful communication The right content always has a narrative base Examples of storytelling in different aspects of everyday lives, the omnipresence of stories Storytelling as our default, innate, communication tool Storytelling as a tool to capture and maintain attention Storytelling as a method to enhance memory Storytelling as a way to build connection with the audience What is the key to a great story? Suspense. What is it and how to leverage it How to generate empathy in the audience

All presentations should have the goal of selling: even if it’s just the speaker’s own point of view. In this workshop we will use the framework of pitching to learn how to convince our audience or almost anything. Participants will work together in small groups to create a pitch using the techniques shown for an awful idea. The challenge is to try to sell the impossible, CONTENT A truly awful pitch will be shown for analysis and discussion. The real reasons for its failure will likely not be apparent The most frequent errors speakers make when pitching Examples of great pitches The structure of a pitch The importance of emotion when combined with authority and logic The crocodile brain and how to navigate our content past it The importance of communicating the WHY and not the WHAT The six Cialdini principles and how to leverage them

Good communication requires oratorical and rhetorical skills. Experience helps, but is insufficient to master these skills. In this workshop we look at the practical and theoretical skills needed to become a polished speaker. In this workshop participants will deliver short speeches to the audience, be filmed doing so, and then shown their performances in order to better understand where they can improve. CONTENT Stage craft and non-verbal communication Correct use of voice, microphone and posture Nerves and how to control them. Practical tips and strategies How to develop a personal Anxiety Management Plan Dubitatario, Chiasmus and other rhetorical tricks How to maximise the virtual stage and deliver more engaging online talks and presentations