Helen Dewdney

It is widely accepted that it costs at least 5 times as much to gain a new customer as it does to retain one. With this in mind it makes sense to put resources into customer services. Topics can cover; Top 10 customer service frustrations and solutions, How to turn customers into superfans who rave about you in reviews and refer more people to you, How to exceed expectations, Treating customers as individuals, reducing risk to reputation, finances and impact on vulnerable customers and a combination of all these things. 3 top take- aways: Techniques to tweak and re evaluate customer service. Ways to reflect on current correspondence with customers and improve it. Approaches to handling complaints so that customers still rave about you.