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About
Personable professional teaching Sales & Marketing teams how to create 30% more leads TOGETHER!
Worth Its Weight in Gold: Determine ROI on Your Marketing Dollars
Discuss which parts of the sales journey marketing teams can realistically be expected to impact and will examine the direct and indirect ways marketing contributes to growth. It will then help attendees translate key marketing fundamentals to performance metrics that leaders understand and support.
Play Well With Others: Create More and Better Leads with Sales on your team
Research shows when marketing and sales are aligned, campaign performance metrics rise and sales cycles shorten. Learn to generate more and better leads through your digital campaigns by bringing Sales into your campaign planning process to create laser-focused messaging, content that sticks, and leads that convert.
MMMMMME First: INTEGRATED MARKETING COMMUNICATIONS FOR SMALL & MEDIUM BUSINESSES
Uncover the keys to Marketing - Mission - Messaging - Media - Money - Measurement - Ethics to learn how to integrate communication into your existing marketing plan. Save time and money. Build a plan that establishes objectives, considers cost and measures to ensure strategic alignment and campaign success.
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