Marios Papachristodoulou

Picture this: You are being taught all your life certain core ideas, on which the world is supposed to run on. As you come into the real life though, you come to understand that everything you knew was false, and now you are back at square one, starting all over again, rethinking, revising, re-educating yourself, so you can cope with what's lying in front of you. As someone who is actively working in Sales, I have seen all of the above concepts that I too was taught that they were the underlying pillars of success for selling, I saw them crumble right in front of me, and therefore I had to revise and rethink everything I knew about sales. In this presentation I am examining with you the top 10 Sales Myths that have been around, that couldn't be any less true or relevant today.

Being perceived as an Expert in your field, is the difference maker between success and failure in guiding any discussion, whether that is a simple conversation, or a sales pitch, or even a presentation. In academia, experts are the ones with the most valuable initials at the front of their names. MBA, Ph.D, Dr., and all these, but in the world of business it's a different game all together. As a matter of fact, in the business world, there are four ways in which you can position yourself an expert in your field, and thus gain the trust and confidence of the other party in doing business with yourself. In this presentation, we are examining these four steps, and try to identify for yourself, what type of expert can you be?

Public Relations is the most upcoming field for business in today's fast pacing, constantly shifting landscape. The ability to send and receive messages, to and from publics, in the way they are intended to be delivered and understood, is of paramount importance, hence why Public Relations has taken a major role in business management today.